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The concept of everyday beauty had a significant influence on the modernist Nordic movement in the mid-20th century and was one of the starting points for the development of the ARKET brand. In 1919, the Swedish art historian Gregor Paulsson formulated "Vackrare vardagsvara" (More beautiful everyday things), which became the slogan for a new democratic approach that aimed to bridge the worlds of art, craftsmanship and functional forms to produce affordable and widely available things for everyday use.
ARKET is a marketplace to simplify good decisions.
ARKET is a modern marketplace: high-quality products for women, men, children and your home and a vegetarian café. The range of fashion, food, beauty products and functional household items is carefully selected to simplify good decisions and provide inspiration for a better everyday life.